Local Marketing Trendsetters Overview

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Local Marketing Trendsetters books will be published quarterly. Additional volumes may be published if needed.

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  • Submit by May 1 to be published May 31
  • Submit by Aug 1 to be published Aug 31
  • Submit by Nov 1 to be published Nov 15

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Best Seller Campaigns will be held one to two weeks after publishing.

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Use the Local Marketing Trendsetters Chapter Submission Template  to ensure your interview follows the content guidelines and is formatted properly for publishing.

[su_spoiler title=”Author Name, Chapter Title & Introduction” open=”no” style=”fancy” icon=”plus” anchor=”” class=””]

The first section of the Local Marketing Trendsetters Chapter Submission Template will include the Author’s name, the Chapter Title, and the Introduction.

  1. Author Name – This will be the name of the Expert being interviewed. It should be exactly as it will be listed in the book.
  2. Chapter Title – This should describe the expertise or field the Expert is being postioned as an authority. Geographic location is also suggested if working within a specific local area. Example Denver Cosmetic Dentist, Miami Divorce Attorney
  3. Introduction – This should be 150-300 words describing who the Expert helps and an overview of how they help them. This should not be a resume or list of credentials.


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[su_spoiler title=”The Interview” open=”no” style=”fancy” icon=”plus” anchor=”” class=””]

The next section of the Local Marketing Trendsetters Chapter Submission Template is where you will insert the edited interview transcript.

  1. Interview Section Title – After the Introduction, the Interview Section of the content will be labeled “Conversation with Author Name.”
  2. The Q&A Transcript – This section shoud be at least 1500 words. 3000 is a good target.
  3. Interview Question – The edited interview transcript will contain the questions in italics without an interviewer name label.
  4. Interview Answer – The Expert’s answer will be labled with the Expert’s Name: in bold followed by their answer in regular format.

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[su_spoiler title=”Conclusion” open=”no” style=”fancy” icon=”plus” anchor=”” class=””]

The next section of the Local Marketing Trendsetters Chapter Submission Template  is where you will insert the conclusion.  

  1. Final Call To Action Question – The last question of the interview should ask how readers can find out more about the Expert and their business.
  2. Call To Action Answer – The answer should be a non hype information about how to learn more about the Expert. In can include a directive to visit a website, social media, landing page to download free gift. Please limit options to 2. Other links can be included in the About section.


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[su_spoiler title=”About the Author” open=”no” style=”fancy” icon=”plus” anchor=”” class=””]

The next section of the Local Marketing Trendsetters Submission Template  is where you will insert the Expert Author’s Image, Bio Information and Contact Information.

  1. Expert Image – This should be a headshot image in jpg format at least 300×300 pixels. The image will be converted into Grayscale (Black&White) for publishing.
  2. Expert Bio – The bio should be 150-300 words and can include more about the Expert, including background and credentials held.
  3. Contact Info – You can include multiple contact points for the Expert including websites, email, physical address, social media links etc.


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